The person behind the "idea" bought drive-by-download.info domain and started a Google Adwords campaign with several combinations of the words “drive by download”.
And he reports the result: "my ad was displayed 259,723 times and clicked on 409 times. That’s a click-through-rate of 0.16%. My Google Adwords campaign cost me only €17".
Details covered here: http://didierstevens.wordpress.com/2007/05/07/is-your-pc-virus-free-get-it-infected-here/ |
People do not read what they click! Web is browsed by monkeys, in most of the cases. |
i dont even read ads... im not like most ppl |
It is worth of mentioning that Adwords links don't show the target URL if you check the Status Bar of your browser... |